What is a trademark application?

A trademark application is the official procedure for registering, before TÜRKPATENT (the Turkish Patent and Trademark Office), the sign that distinguishes your goods or services from those of other businesses. Words, logos and other suitable signs can be the subject of an application. At Kupon Patent, we manage the whole process for you: from the pre-filing search and the choice of goods and services classes to preparing the application and following up on the Office’s actions.

What do we review in your trademark application?

• Preliminary trademark search: We review identical and similar trademark records.
• Similarity assessment: We review similarity in spelling, pronunciation and meaning.
• Logo and mark specimen: We check the suitability of the sign to be filed.
• Trademark classes: We identify the goods and services that fit your business.
• Scope of the application: We clarify the goods and services to be protected.
• Application documents: We prepare the required information and filing papers.

How do we proceed?

We keep you informed about the stages of your application and any developments that require action.

• Preliminary search: We review your trademark and similar records to assess possible registration risks.
• Classes and scope: We identify the goods and services that fit your activities and prepare the scope of the application.
• Official filing: We file your application through TÜRKPATENT’s electronic filing system.
• Examination and publication: We follow the Office’s examination, publication in the Official Trademark Bulletin and any oppositions.
• Registration: Once your application is accepted, we follow the completion of the registration formalities.

Filing on your own vs. professional filing support

Professional support helps reduce possible errors; the registration decision rests with TÜRKPATENT.

• Filing on your own
• You carry out the trademark search and class selection yourself.
• You prepare the application documents and electronic filings.
• You follow the Office’s notifications and opposition procedures.

• Filing with Kupon Patent
• We carry out the trademark search and assess possible risks.
• We define the scope of goods and services together with you.
• We follow the filing procedures and official notifications.

The competent authority for trademark registration

In Türkiye, trademark applications are examined by TÜRKPATENT. Where international protection is needed, the WIPO Madrid System and, for European Union trademark registration, EUIPO procedures can also be considered.

• TÜRKPATENT: Türkiye
• WIPO: Madrid System
• EUIPO: European Union

Who is a trademark application suitable for?

• Entrepreneurs creating a new brand
• Companies wishing to protect their business name
• Businesses building an e-commerce brand
• Manufacturers developing a new product brand
• Businesses expanding into international markets
• Groups of companies growing with new brands